Don’t Sabotage Your Home Sale

Selling your home can be a nerve wracking experience.  Whether you are buying or selling, it is an emotional time.  That’s what makes it so easy to make mistakes that will sabotage the sale of your home.  Here’s what you’ll need to avoid.

Pricing it wrong – The number one mistake you can make when selling your home is over pricing your home.  Many people fall into the trap of expecting more than market price for their home.  You’ve put a lot of time and effort into your home and making it beautiful, but your house is only worth what someone is willing to pay for.  In today’s technological age it is easy for buyers to know the market value of comparable homes in your area and they will pass on your home if it isn’t in the correct range.

Hiring the wrong agent – You need an agent who knows the market, knows how to market your home, and will bring in the buyers.  Many agents take advantage of your emotional desire to get a high price on your home and “buy the listing”.  This means that they offer to list your house higher than the market value with the intention of talking you into lowering the price.  You need an agent who will be honest and up front to focus on your goal of selling your home

Improper staging – There’s no denying the statistics that staged homes sell faster. And don’t forget the curb appeal!  You want a buyer to be able to picture their life in your house.  From lawn care to the smells in your house it must be tidy and picturesque.  Open shades and curtains and move furniture to let in more light and make your rooms appear bigger.  Declutter the house and remove any personal items and photos.  Be sure to have an outside opinion, like a qualified agent walk-through to make sure you didn’t miss anything.

Marketing mistakes – Most home buyers start their search online.  This means that you have to market on all the major sites and very visible.  It starts with amazing photos because you can’t get a second chance to make a first impression.  Buyer’s won’t even come to look at your house if they can’t find it or aren’t impressed with the photos.  An agent is going to be the best tool for getting buyers into your home and providing professional marketing. Many homes get sold before they even hit the market, but to do this you need an agent with a large network utilizing connections for you.

From pricing to closing there’s many mistakes to be made.  To sell your house faster for more money get expert advise.  Call Helen today at 847.967.0022 or email [email protected].