Sell Your House, Not Your Listing!

Everyone wants more money for their house.  You turned the house into a home, spent many great times there, and invested your time and money.  Now that you’ve decided to sell it’s time to find an agent.  You may think that your best bet is to pick the agent that will list your house for the most money, after all it stands to reason that if you list the house at a higher price you’ll get a better offer.  But a decision like that could cost you big.

There’s a real estate term called “buying a listing.” This is where an an agent, unethically, promises to list your house much higher than market value just to get your listing with the intention of talking you into lowering the price later.  Since you want the most money this may not seem so bad to you.  After all, if you list higher you can get a better offer and since the goal is to get the best price this makes sense.

First off, you are not hiring an agent to just list your property.  Your agent should be the expert that guides you through this process, someone who is on your side and working for you.  If someone is just telling you what you want to hear to get your listing, how can you trust the rest of their advice?

The longer a house sits on the market, the less likely it is to sell for a fair price.  Time is money, especially in real estate.  When you price your house to high it could sit on the market for a long time until you have to sell for less than what you could have gotten if you priced it right to begin with.  Think of it from a buyer’s perspective. If a house has been sitting on the market for months, there must be something wrong with it, otherwise someone would have bought it already. 

Be sure you are only selling your home when listing with an agent. Find someone you trust, with integrity and your best interests as a priority. Avoid a “yes man” who will just tell you what you want to hear and not what you need to hear. 

Give me a call today to discuss the real facts and information regarding listing and selling your home.